Got questions? Below you'll find answers to questions we often get asked. If you still have a question beyond these, feel free to reach out to your friendly neighborhood Account Executive.
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Booklets, brochures, or reports are print projects that require careful planning and execution to ensure they meet your specific objectives. Here's an overview of how we typically handle these types of projects:
These types of projects are subject to approval by the following requirements.
Absolutely. While we manage your social media accounts on your behalf, we encourage collaboration and value your input. You retain control and ownership of your accounts, and we work on your social media accounts through access given in Meta Business Suite.
We measure success through key performance indicators (KPIs) such as engagement rates, follower growth, website traffic and conversion rates. We provide regular reports to keep you informed of progress and make data-driven adjustments.
We offer flexibility in our service packages to accommodate your changing needs. Please discuss any modifications with our team, and we will work with you to find the best solution.
We take time to understand your brand's voice and values during the onboarding process. Our team adheres to brand guidelines and ensures consistent messaging and tone across all social media platforms.
Yes! Before curating your monthly calendar, we will be asking for any important events that you want to be included on each month. Additionally, we conduct monthly content strategy meeting when needed.
We value your input and encourage collaboration. While we have a team of creative experts, your ideas and feedback are essential in ensuring that the content we create aligns with your brand vision. Your content calendar will be sent to you monthly for your review and feedback before move to production. Your monthly posts are divided into batches and you will be provided with a batch preview before finally scheduling them on your accounts.
The file formats for the final designs will depend on your specific project requirements and intended use. Here's a list of commonly delivered file formats:
It's helpful if you can be as specific as possible about what you like and dislike, as well as any particular changes you'd like to see. Based on your feedback, we'll initiate revision rounds (the amount will depend on the type of service acquired) until you’re satisfied with the design.
Yes, we understand that sometimes projects require a faster turnaround due to various reasons, and we're committed to being as accommodating as possible. Our ability to accommodate rush projects or tight deadlines depends on several factors:
Your satisfaction with the design is our top priority, and we understand that it's common for clients to have feedback on initial design concepts. If you're not completely satisfied with the initial design, we encourage you to provide detailed and constructive feedback on the aspects of the design that don't align with your vision or expectations. The more specific you can be about what you like and dislike, the better we can address your concerns.
The expected turnaround time for your project can vary based on several factors, including the project's complexity, scope, and specific requirements. To provide you with a more accurate estimate, we typically begin by assessing the details of your project, including its complexity, and any specific deliverables required. This assessment helps us understand the scope of work involved.
Our designs will be labeled as V1, V2, and V3. All you need to do is let us know which version you’re approving—just tell us the version number, and we’re good to go!
No, you are welcome to request revisions as often as necessary to ensure the final product meets your expectations.
Unless additional video services are purchased each video will be edited individually, one at a time and within the scope of the service(s) acquired.
Turnaround time for revisions can vary depending on the complexity of the changes requested. Typically, it is 1 day.
If substantial changes are needed that significantly alter the video's content or scope, this may be considered a new project, and additional charges could apply.
We deliver all our videos in MP4 file format.
We provide a single editor access to every client. There will be additional charge for an additional Editor Access slot.
A CMS collection is a grouping of content types. This could be blogs, sermons, events, staff information, etc. Through your Editor access, you are able to add, update, modify and remove collections on your website.
Key metrics include click-through rate (CTR) and impressions. Monitoring these metrics will help measure the effectiveness of your campaigns and ensure compliance with Google Ad Grant requirements.
Google Ad Grant accounts are required to maintain a minimum CTR of 5%. Falling below this threshold can lead to the suspension of your account, so it’s important to regularly monitor and optimize your ads to keep the CTR above this benchmark.
Results depend on several factors. In general, you can start seeing traffic within a week or two, but optimizing your campaigns for higher click-through and conversion rates may take a few weeks or months.
No, the Google Ad Grant only allows nonprofits to run text-based ads on Google Search. It cannot be used for display ads, video ads, or other types of advertising such as on YouTube or the Google Display Network.
'Impression Top %' refers to the percentage of your ads that appear at the top of the search results page, above the organic search listings. A higher Impression Top % means your ads are being shown in a more visible position, which can lead to better click-through rates (CTR). Improving your ad quality, keyword relevance, and bid strategy can help increase your Impression Top %, ensuring your ads are more likely to capture users' attention when they search for relevant terms.
While we handle the day-to-day management of your Google Ad Grant, your involvement can make a big difference in optimizing results. Providing us with clear goals and priorities, such as upcoming events, specific programs, or key campaigns, helps us tailor the ads to align with your objectives. Ensuring that your website is optimized for conversions, with easy navigation, mobile responsiveness, and strong calls-to-action, will increase the likelihood of converting clicks into meaningful actions. Regularly updating us on new content or initiatives allows us to keep your ads fresh and relevant. By staying engaged and sharing insights from your side, we can work together to achieve better performance from your Google Ad Grant.