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Logo and identity design and website development for ZCC. The name Zarephath is a Biblical name that means "smelting place"; in Hebrew it became the eponym for any smelter or forge, or metalworking shop; this meaning inspired the flame logo and color scheme. Note how the initials ZCC melt into the flame, which brings meaning and identity into the branding. We love how this brand visually communicates this entire narrative.
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